Turn business email into demand
See how email signature campaigns could quickly become your highest ROI marketing channel with our calculator.
Exclaimer ROI Calculator
Discover how using Exclaimer's email signature management platform can energize productivity and fuel demand.
Calculate your ROI
Power up IT efficiency
Discover the potential time and cost savings your organization could achieve with our email signature management solution.
Marketing ROI calculator
Calculate the untapped potential of your one-to-one business emails and ignite your organization's revenue growth.
Every email presents a chance to show off your brand and attract new leads with personalized messages and calls to action that resonate with your audience.
Our customers see a 4% average click-through-rate on signature content.
Annual impressions
0
Annual click-throughs
0
Revenue influenced
$ 0
Annual cost of Exclaimer
$ 0
ROI
% 0
1
Audience
Based on customer data, we estimate 40% of emails will reach an external recipient.
2
Open rate
Available data indicates an average open rate of 90% for one-to-one emails.
3
Click-through rate
Our customer data shows an average click-through rate of 4%.
Signature Management
ROI calculator
Discover how our platform effortlessly transforms the way your organization handles email signatures.
Enhance efficiency and save countless IT hours through centralized email signature management.
Total annual cost of email signature changes to your business
$ 0
Annual cost of Exclaimer (volume discounts available)
$ 0
ROI
% 0
Plans to power up your emails
Select the perfect plan for your needs and elevate your company's email signatures to new heights.
Starter
Our basic plan delivers consistent email signatures across the entire organization.
Standard
Fire up your marketing potential with multiple templates, rotating banners and one-click surveys.
Pro
Embrace the full power of email signatures with advanced signature targeting and scheduling, complete design customization, and access to analytics.
Frequently asked questions
The Signature Management Calculator helps you estimate the potential savings and ROI when using Exclaimer’s solution compared to manual email signature updates.
It considers factors like the total annual cost of email signature changes in your business, and the cost of Exclaimer without volume discount.
We gather data when customers send emails and use our solution.
We aggregate global averages for the percentage of emails reaching external recipients and email signature click-through rates to guide our ROI model.
All data is gathered and used in line with our privacy policy.
To calculate the ROI of Exclaimer we use a number of statistics readily available online:
The average number of daily emails sent per employee is based on a published figure of 40 emails per day.
Statistics indicate the worldwide average conversion rate for websites across industries stands at 2.35%.
Globally, the average rate of leads converting to closed-won deals is 19%.
The savings in salary cost are calculated using the average salary for a full time UK worker (£38,900/$51,000 + employer taxes rounded to $55,000, working 1,820 hours per year = $30 hourly value).
The calculations used in this ROI model are based on global averages and aggregated Exclaimer customer data.
Please keep in mind that results for individual businesses, including your own, may vary based on market, industry, geography, and other factors. Therefore, these results are indicative only.
Yes, Exclaimer offers volume discounts, making it more cost-effective for businesses with a large number of employees. The annual cost of Exclaimer’s email signature management solution may be lower based on the volume of employees, providing significant savings to larger organizations.